“Research indicates that people have difficulty understanding and using public transport timetables when they are presented in the well-established genre of a two-dimensional matrix. In a project (…), we used a methodology which integrated user’s information needs with research into historical design solutions, legibility, and current technology. Our application of the methodology generated a design solution which our testing showed helped to enhance user’s effective understanding of the public transport system.” (Maureen MacKenzie – Communication Research Institute of Australia)