“Design thinking seems to be all the rage in business and entrepreneurship circles, but the momentum has been building for over 13 years. (…) The beauty of design thinking is that it works best under conditions of uncertainty-when you really don’t know where to start. It’s a methodology that is very messy in practice but does allow for a systematic approach to creating new opportunities. In my opinion, every entrepreneur is a designer.”

(Heidi Neck ~ BostInno) – courtesy of jameskalbach