“While I haven’t shared all the strategic reasoning behind the website taxonomy, I hope this post explains the approach well enough to solicit feedback. Is it perfect? I don’t know! We will come to know only after the website is launched, feedback is collected from the target audience, and website traffic is tracked over a period of time. That’s when I am going to update this post.”
Taxo’s and eco’s, part of the new framing of the digital domain.
“As a strategist and information architect who employs the use of taxonomies, this metaphor is of particular interest. Yes, you can build something great with blue bricks, or yellow bricks, or red bricks, or green but when different fields and systems collide to create something more complex and colourful, we discover potential to create something more powerful and worthwhile through language.”
“Taxonomy is a complex word for a simple concept: organizing your content by topic, category, or audience. You’ve likely heard the word taxonomy many times and wondered why it’s important and how to go about creating one. Let’s examine the value of a proper taxonomy in web experience management.”
Metadata in general and controlled vocabs, taxo’s and ontologies in particular is the essence of digital content.
“Although the word ‘taxonomy’ is often used interchangeably with tagging, building an enterprise taxonomy means more than tagging content. It’s essentially a knowledge organization system, and its purpose is to enable the user to browse, find, and discover content.”
“Here’s something about taxonomies that might surprise you: they’re not just for librarians anymore. Taxonomies were once a niche concept – useful but complex structures tackled only by the most hearty of information managers in sprawling databases. The past few years have seen taxonomies demystified and ‘rebranded’ as powerful yet approachable tools for anyone with an interest in making content easier to find and use. One of the most popular applications of taxonomy to come out of this renaissance is taxonomy-driven publishing.”
So much to change in enterprises. How about metadata?
“The increasing need to dynamically deliver targeted content that is contextually relevant rests on three things – the technology to deliver it, the appropriate personalization and targeting strategies, and a robust enterprise taxonomy. Developing and managing your taxonomy is not a painless exercise, and it requires the help of an expert and the involvement and buy-in of key stakeholders, but based on our experiences, the benefits far outweigh the effort.”
All the meta nodes in the conceptual layer explained.
Notes from Seth Earley’s Confab Workshop ~ “(…) your table of contents, which somewhat expresses the hierarchy, order, and relationships within your information, helps the reader understand at a glance the whole of the information. Even if the user doesn’t navigate his or her way through this sometimes maze-like TOC structure, not having the table of contents at all makes users uneasy. If you replace that table of contents with another sort of organization, something that doesn’t express the semantic relationships of the information components, your users may feel lost.”