Leadership is not only a personal talent but also a social one. Our field needs that as well.
“No matter your status or situation, whether director or loner, you are in a position to lead, to raise the bar in a place where it consistently sits lower than you think it should. As an in-house UX professional, I’ve formed and run UX teams for multiple companies. As a consultant, I’ve worked with dozens of clients on hundreds of projects. Here’s what I’ve learned about how to get what you want. Most of these things can be applied whether you’re inside of a company or consulting for one, whether you’re a fledgling designer or a veteran leader. Note: This article will be leaving out the stuff about how to be a good UX’er in the first place, such as how to do good research, define strategy, track and analyze data and so on.”