Not many connect experience with design, only experience designers do.
“UX practitioners have known for years what a lynchpin experience design is in the success and proliferation of a product or service, and the business world seems to be taking giant steps that affirm the importance of experience.”
Technology entering into the veins of society and culture.
“But the great equalizer to make this experience economy a true, two-way economy may be the simple sensor embedded in my clothing, car, or public space. Digital value exchanges are beginning to extend far beyond the screen of my phone or laptop. Embedded sensors will allow me to increasingly exchange my activity for currency.”
(Graeme Waitzkin and Laura Richardson ~ designmind)