Omni, inter, multi, trans, or ‘what-have-you’. All better than solo, single, mono or uni.

“The omni-channel approach runs the risk of ditching humans for automated touch points, but for digital to triumph, these services must be re-humanized. Companies need to strategically consider which services are appropriate to manage via machines, and which require human interaction.”

(Mark Curtis a.k.a. @FjordMark ~ Accenture Clicks) ★