Improving UX with Pixar’s 22 rules of storytelling

Just follow the rules. And then break them.

“UX designers know the importance of telling a good story—we strive to give our users a comprehensive understanding of our creations with consistency, accuracy, and intuitiveness. Recognizing the relationship between these disciplines resulted in a relatively fluid translation of Emma Coats’ rules into lessons for good UX. Think of these as a set of guidelines to facilitate your creative process.”

Eric Celedonia a.k.a. /ericceledonia | @ericceledonia Invision blog

Comments are closed.