Debunking the Myths of Remote Usability Studies

“Success in a diverse global marketplace increasingly demands that companies engage customers from diverse global backgrounds in both discussions and usability studies. However, funding for user research travel is becoming more limited, and the availability of local users who meet the need for diversity is often insufficient. Therefore, UX professionals have started using remote usability testing methods to gather adequate user feedback.” (Corrie Kwan, Jin Li, and May Wong ~ UXmatters)

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