April 22, 2013
The theatre metaphor really helps our thinking on services.
"These questions continue to apply in prototyping, building and all the way to delivery of new services and on into business as usual. I've used these same questions in co-design sessions, putting them directly in the hands of participants as they work on being a part of their own products and services."
Posted by PJB at April 22, 2013 11:13 AM | Classification: Service design