October 15, 2012
Visual thinking and communication, the way to tackle many wicked design problems.
"It's not just clients who are compelled by visuals. Visuals grab everyone’s attention in meaningful, memorable ways, whether we're trying to influence project managers or CMOs. Content strategists use words to argue our points, yet our colleagues (UX and Creative, and even Project Management) use visuals. We should, too. Not sure how to turn data into information?