June 27, 2012
Speak up, we want heroes or champions more than (self-proclaimed) gurus.
"Your leadership superpowers will flourish as you stay engaged with the people influencing your product, become a confident voice for the user, and own the success and failure of your projects. The users of the world need UX practitioners to save them from noise, clutter, and wasted time. Producing work is not the same as providing leadership and strategic value. In the real world, people aren't born heroes; they're forged in moments of need. Rise up and defend your users. You are the expert, so lead and others will follow."
Posted by PJB at June 27, 2012 1:54 PM | Classification: User experience