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May 22, 2012
(Re)consider the Source
Rule: verify the facts from three independent sources.
"People turn more often to digital content but don't necessarily trust it. Why? One reason is that people judge the credibility of content by the credibility of its source. Let's take a closer look at the role of source in perceived credibility."
(Colleen Jones a.k.a. @leenjones ~ Contents Magazine)
Posted by PJB at May 22, 2012 10:07 AM | Classification: Content strategy