June 1, 2011

I don't care about User Experience

"These days we've stopped selling UX and started simply doing it. (...) Sure, some agencies or individuals haven't quite reached that inflexion point yet, but I can tell you that it's on the way. Demand is far outstripping supply, so if you're not there yet, you soon will be. User Experience is no longer a point of difference, it's just the way all good websites are built these days."

(Andy Budd a.k.a. @andybudd)

Posted by PJB at June 1, 2011 9:41 AM | Classification: User experience