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April 20, 2011
Is Marketing The Evil Empire?
"UX Magazine attended the 2011 IA Summit in Denver this year to interview conference speakers and attendees. In this video, interviewees respond to the question: Is Marketing the Evil Empire? We were expecting to get at least a couple of embittered responses, but instead found consistent opinions that marketing is misunderstood and should be treated as a partner rather than an adversary." (Jonathan Anderson ~ UX Magazine)
Posted by PJB at April 20, 2011 9:23 AM | Classification: User experience