February 26, 2008

Applied Empathy: A Design Framework for Human Needs and Desires

"Part One of this series, Applied Empathy, introduced a design framework for meeting human needs and desires and defined five States of Being that represent the different degrees to which products and experiences affect and motivate people in their lives. Part Two explained the three Dimensions of Human Behavior and outlined a variety of specific needs and desires for which we can intentionally design products. This third and final part of the series shows how this design framework maps to a variety of well-known products and experiences and illustrates how this framework can be put to practical use." (Dirk Knemeyer - UXmatters)

Posted by PJB at February 26, 2008 11:31 AM