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March 29, 2004
Seven Myths of Usability ROI
"Daniel Rosenberg began his talk by confessing that he doesn't believe in usability Return on Investment (ROI). Having spent 30 years in the field of User Experience (UE), and never having been asked to justify usability by its ROI, Rosenberg raises a question: Why are we still discussing this topic?" (BayCHI) - courtesy of nick finck
Posted by PJB at March 29, 2004 09:52 PM | TrackBack