Achieving Design Focus: An Approach to Design Workshops

“Stakeholders with business, design, and technology viewpoints can pull products in different design directions—sometimes without knowing how the design work fits into an overall strategy. This can leave stakeholders feeling lost and unhappy. Creating a focus around design goals and asking and answering the hard design questions as a team is an effective way of coalescing a team around one design direction. At the same time, it can create a more optimal and fun working environment. In this article, we’ll describe a design workshop approach that can help you find that design focus.” (Daniel Szuc and Josephine WongUXmatters)

Comments are closed.