How to gather quantitative data on user behaviors and mental models

Design something and see how someone uses it. Revealing.

“As user researchers and UX designers, you have an almost endless number of techniques and tools to choose from when you embark on a design or redesign project. For us, closed card sorting and first-click testing provided the best balance of data, cost, and speed. We knew that these techniques would provide us with quick data to support our qualitative research, and results that would be easy to analyze and draw design recommendations from.”

(Jerry Cao a.k.a. @jerrycao_uxpin ~ The Next Web)

Comments are closed.