All posts from
October 2019

Connectedland #2020

When all design disciplines are converging, why are there then so many design specialties.

“​Design disciplines are converging, as smart and autonomous product ecosystems increasingly blend human, digital and physical service experiences. (…) It’s time to revisit those considerations as design disciplines are converging, and that’s a great thing.”

Fabio Sergio a.k.a. /fabiosergio | @freegorifero

Content: The design system element you forgot

Content, the orphan of design as always. We used to call it information, that helped.

“​Content and design are parallel, intertwined communication systems. They are fundamentally dependent on each other for successful outcomes. (…) Content and design can integrate right down to having repeatable variants and data references within design tokens. It’s entirely possible to integrate that deeply, and scale up content rapidly. So I don’t buy the arguments put forward so far that content doesn’t scale, or that it should be an afterthought.”

Kate Kenyon a.k.a. /katekenyon

Data-driven design: Gathering data for your design project

Getting quantitative insights into your design decisions.

“​This is not the millionth article that will tell you to base your UX decisions on an obscure combination of metrics. Data-driven can be taken quite literally: using real data in the design process from start to finish. This is an overview of where we are now and what lies ahead.”

Peter Vermaercke a.k.a. /petervermaercke | @pvermaer

First things first: Exploring Maslow’s hierarchy as a service prioritization framework

Like Kahneman, Cialdini, you can use Maslow for anything.

“​This paper proposes a model for categorizing library services and resources by their importance to users based on the service’s fundamentality to the other resources and services in the library’s offerings, the degree to which the service affects users, and the scope of users that access the service. Adapted from Abraham Maslow’s theory of motivation, we substitute individual human motivations for a community’s motivations for using the library. Maslow’s five tiers – physiological needs, safety needs, love and belongingness needs, esteem needs, and self-actualization – are changed to library-specific tiers: Library as Minimum Viable Product, Library as Convenience, Library as Connector, Library as Incubator, and Community as Library. The Hierarchy of Library User Needs is a theoretical tool for service prioritization with the potential to facilitate discussions between users and libraries. Libraries may wish to (re)evaluate the alignment between the resources they devote to their services and the items that are most likely to be used and appreciated by their users.”

Judith Logan & Kyla Everall ~ Weave: Journal of Library User Experience 2.2

The service design maturity model: An introduction

Growth is not the same as maturity. Progression versus regression.

“​In this blog, we will be sharing a strategic framework that we created to help organisations embed service design at scale; the Service Design Maturity Model. We will shortly elaborate on the different maturity stages. The next blogs which will follow soon, will be deep-dives on each of the maturity stages and will provide some thoughts on our biggest learnings using the framework.”

Niels Corsten a.k.a. /nielscorsten | @NielsCorsten ~ Koos Service Design

Five scales to measure customer satisfaction

Fitting qualities into numbers is like fitting squares into circles.

“​Somewhat confusingly, satisfaction scales also have a subgroup called satisfaction scales. I’ve broken this group into three further subgroups (unipolar rating scales, unipolar thermometers, and bipolar rating scales) as some research suggests that they have different reliability and discriminating characteristics. That gives us five common ways you’ll see satisfaction measured, with some notes about how particular scales have performed in published research.”

Jeff Sauro a.k.a. /jeffsauro | @MeasuringU ~ MeasuringU

Diving into global Information Design: Cosmology in the large

There might be something in universal InfoDesign as well.

“​Classification is an intellectual act, performed as often in the name of theology as in the name of science. The classifications proposed here are an attempt to impose useful differences onto a field of infinite examples. In that sense, it is analogous to classification schemes in the biological sciences. In his explanation of contemporary evolution theory, David Quammen describes how the biologists Robert Whittaker and Lynn Margulis recognized the limits of imposing order on the phenomenon we study.”

Paul Kahn a.k.a. /paulkahn | @pauldavidkahn ~ Nightingale