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Dieter was not a digital guy at all. But boy, did he do some design thinking for digital.
“The following is the eighth in a ten-part series exploring legendary industrial designer Dieter Rams’ ten principles for good design as they relate to digital products.”
(Jordan Koschei a.k.a. @jordankoschei ~ The Industry)
New, well not really. Since S. R. Ranganathan (1892–1972) we know about facets, for classication, search and find.
“In this article, we’ll present some of the test findings on this usability issue along with 3 ways address it, including a new sorting method, Faceted Sorting, which is related to (but should not be confused with) Faceted Search or Faceted Search Filters.”
(Jamie Appleseed a.k.a. @jamieappleseed ~ Baymard Institute)
I would call it the difference between the algorithms and the synapses.
“When websites prioritize search over navigation, users must invest cognitive effort to create queries and to deal with the weak implementations of site search. (…) Site search is vital and can save the day for those users who have well defined goals and a good understanding of the information space in which they are searching. However, if you’re considering pushing search on your site at the expense of navigation, think again. Navigation serves important functions: it shows people what they can find on the site, and teaches them about the structure of the search space. Using the navigation categories is often faster and easier for users than generating a good search query. Plus, many times site search does not work well or requires users to have a good understanding of its limitations.”
Different ways to define UX strategy with canvas or blueprint. A new #DTDT is born. We had a ‘There is no such thing as…’ before.
“UX strategy isn’t the blueprint, canvas, or definition you use. UX strategy is about the conversations you have and the alignment you achieve. As you start hacking your own approach to UX strategy, it’s good to remember two key elements: change and context.”
(Austin Govella a.k.a. @austingovella ~ AGUX)
From journey to blueprint to touchpoint.
“With this post, we examine one of the primary tools of service design: the service blueprint. Today’s products and services are delivered through systems of touchpoints that cross channels and blend both digital and human interactions. The service blueprint is a diagram that allows designers to look beyond the product and pixels to examine the systems that bring a customer’s experience to life.”
(Lauren Chapman Ruiz a.k.a. @lchapmanruiz ~ ACM Interactions)
Design for media is content-based. Design for interactions is feature-based. And everything in between. Like the late Bill Moggridge showed us.
“The way to really build an appropriate mobile experience is to review the nav on what’s important, where it’s important, where it’s relevant, where it creates value.”
(Jared Spool ~ UIE)
Services and design, a happy marriage.
“You may not believe in reincarnation, but Shelley Evenson has had three lives. She’s been an academic, consultant, and an interaction design guru. Prior to joining Fjord, she was a Research Manager in Design and User Experience at Facebook and a Principal User Experience Designer and Manager for Microsoft. She was also an Associate Professor in the School of Design at Carnegie Mellon University. Throughout these lives, she’s had two strong love affairs: one with education and the other with technology.”
‘Document’ is so much better than ‘deliverable’ as a label. UX documents are information objects and need to be designed as such: comprehensive, attractive and understandable.
“Like all good usability professionals I’m sure that you’ve previously carried out usability testing on a design, or perhaps watched usability testing sessions taking place. But have you ever usability tested a document? Why not? In the same way that usability testing will give an indication of how usable and appropriate a design is, it can also do the same for a document.”
(Neil Turner a.k.a. @neilturnerux ~ UX for the masses)
And all this because business has discovered experience as a significant and distinctive feature. Next, they’ll have to discover design.
“(…) many of the people attending CX conferences and subscribing to CX publications aren’t necessarily practitioners, but businesspeople whose organizations have, in some way, given them experience-related responsibilities and who must purchase consulting services to fulfill them. If we badge ourselves as strategists of any stripe in the field of experience, these are the people we need to be talking to.”
Reuse was the holy grail of code, now of content.
“(…) reusing text where you would have been writing substantially the same text anyway is clearly the right thing to do. But taking all the various ways in which you might express an important idea and combining them into one expression is a bad idea. Your idea will have more impact and more reach if it is expressed in different ways and in different media for different audiences, different purposes, and different occasions.”
(Mark Baker a.k.a. @mbakeranalecta ~ Every Page Is Page One)
Content to push people to enter the transaction, to buy.
“(…) storytelling in the world of content marketing and its impact on prospects in the buyer’s journey and, ultimately, it became the inspiration behind my developing a framework for content with a purpose.”
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